WEB / iOS APP / ILLUSTRATION

Southwest

Web + App

southwest

Without A Heart, It's Just A Machine

While Southwest Airlines was undergoing a full branding refresh, we were tasked to simultaneously revamp their digital landscape to match. Playing into Southwest's friendly and approachable spirit, we developed a system that leveraged big photography and chunky UI to make every interaction feel easy and intuitive.

Year
2014
Role
Designer

Credits:

Creative Direction | Shane Bzdok